SalesForce.com Integration
The Current Situation
Using third-party datacenters and mail servers makes it hard to ensure regulatory compliance, presents risk to your business and diminishes your control over SLA compliance. Since emails sent through Salesforce.com are not captured, indexed, and archived in your own corporate storage systems, you have a gap in Sarbanes-Oxley and potentially other compliance gaps and a potential legal risk. Although SalesForce.com offers a BCC function that allows organizations to create copies of messages and route them back through their host email systems for archiving, the required bandwidth and host system infrastructure makes this solution highly impractical. Information can also be applied to the management of your analyst staff. By analyzing usage patterns in the messages sent, your managers can identify the analysts who are delivering the most -- and least -- useful information and use that data as the basis for assignments, training, and bonuses. Compliance challenges around SalesForce.com email often times leads organizations to disable the email capability rather than face the compliance exposure. This severely impacts the effectiveness of their overall CRM strategy.
The ColdSpark Solution
The ColdSpark next-generation messaging solution for Salesforce.com On-Demand CRM gives you a stable messaging foundation, unified message management, and the industry’s most powerful email security architecture. This solution can protect your corporate brand from damage by associating messages with IP addresses within your corporate domain and by authenticating them with emerging standards such as DKIM to prevent the recipient’s systems from blocking them. The system is built on open-architecture Web services for easy integration to relevant information from your CRM and other business systems. It ensures the best possible delivery every time, and email generated through Salesforce.com can be easily managed using the ColdSpark platform. Our solution closes email compliance gaps in Salesforce.com by giving your business the critical ability to capture, index, and archive messages and notifications to comply with policies and regulations. Scalable patent-pending ColdSpark technologies provide a robust environment and high-performance tools that enable you to deliver more than two million messages every hour, optimizing bandwidth consumption and reducing processing time.
Benefits
- Fully leverage your SalesForce.com implementation by enabling the email component of the system while maintaining compliance requirements
- Increase the productivity and effectiveness of your sales and support investments
- Enhance your organizations brand image
- Provide better privacy for your prospects and customers
- Improve overall SLA achievement