Managed Services
Is outbound email delivery a challenge to your organization? Are your emails getting blocked and mistaken for spam? Are your company's network administrators spending hours or even days sending enterprise email campaigns?
Are you frustrated by the limitations of your outsourced email program/vendor? Is your company evaluating or using comprehensive CRM packages that integrate email activities with other marketing tactics?
A New Model for Enterprise Email Programs
Today many companies use installed Customer Relationship Management (CRM) or marketing automation systems to create and send email campaigns and other types of enterprise email correspondence. While such systems offer tremendous advantage by leveraging the full customer database while enabling integrated cross-channel communications, companies are left with the increasingly complex and costly task of implementing and managing email delivery.
As most growing companies can attest, email volumes are increasing, straining existing systems, and burdening administrators. With the proliferation of spam, recipient networks use a growing array of counter-spam measures that frequently inhibit the delivery of legitimate commercial email and sap network resources in an escalating battle for outbound email delivery.
ColdSpark Managed Services were designed to solve these problems. ColdSpark offers the industry's most powerful, efficient and effective outsourced deployment system. The SparkEngine Mail Transport Platform™ is designed for ready integration with existing, local CRM systems - retaining the power of existing marketing automation tools while shifting the burden of email delivery management to the experts at ColdSpark.
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Outbound Email Delivery
ColdSpark offers the world's most powerful and efficient outbound email delivery service, powered by the world's most powerful and flexible email delivery server, the SparkEngine Mail Transport Platform.
- Performance: Millions of emails per hour, real-time deployment
- Delivery Success: The best delivery rates in the industry
- Virtual System: Dedicated domains and IPs for each customer
- Flexibility: Use and integration of local CRM and ecommerce systems
- Security: Email content delivered without exporting sensitive data
- Monitoring: 24x7 monitoring and support by US-based email system experts
Delivery Assurance
ColdSpark leverages the best technology, business processes and delivery assurance tools available today, including real-time connection monitoring, ISP relations, inbox monitoring, Virtual System hosting (each customer sends from an independent system), SpamSCAN and more.
Inbound Response Handling
The SparkEngine platform's unique SMTP architecture and scalability support unsurpassed efficiency in inbound reply handling.
- Automated Response Filtering
- Designated Response Relay
System Integration
ColdSpark systems are designed for ready integration with any local system. Not only does ColdSpark support integration according to each customer's requirements, but integration can be phased from simple SMTP redirect to more advanced and more efficient direct data input, according to customers' timetables and in conjunction with their requirements.
- Unica Affinium™ (ColdSpark offers turnkey email delivery for the Unica Affinium CRM system)
- Preferred systems (ColdSpark has extensive experience with most major CRM systems, databases, and tools for in-house developers)
