ColdSpark Products
The Power of Email Presents a Problem
Email has become the most popular way large businesses communicate with customers, prospects and within their own company. Yet despite the huge strategic and tactical value of email, about two-thirds of messages flow through email infrastructure software that was born more than 25 years ago, creating challenges in performance, security and support for the critical business requirements that drive revenue and value for customers.
ColdSpark Platforms Restore the Power of Email
ColdSpark’s email platforms transform capabilities for enterprise email with modern architecture, carrier-grade performance, and flexible integration with local systems while strengthening performance, compliance, security, and operations. ColdSpark products are used by operators of the world’s largest and most critical enterprise email networks, especially in the financial-services sector, including the world’s largest financial institutions and online retailers.
ColdSpark products include the flagship SparkEngine Mail Transport Platform™, the next-generation platform for all enterprise email network systems and applications, and the MailFusion™ Email Automation System, a new platform for customer email message. ColdSpark’s powerful platforms were designed to meet and often exceed the feature, management, scalability, and security requirements of the largest global enterprise. ColdSpark uniquely provides a single platform to centrally integrate all enterprise email network operations.
SparkEngine Mail Transport Platform™
The SparkEngine is the most powerful, flexible, and open platform for enterprise email processing plus routing and delivery. It was built to replace widely-used legacy systems throughout the enterprise: unifying management, expanding services, increasing capacity, enhancing security, enabling compliance, reducing costs, and increasing the ROI of email systems. The SparkEngine provides a scalable, extensible and powerful platform for bi-directional delivery and all SMTP mail processes plus policy control for routing and message management for all mail services, including application support, content interrogation, security, archiving, and encryption. The SparkEngine powers email networks in the world’s most demanding email environments.
MailFusion™ Email Automation System
MailFusion is a new platform for automated email to customers. From transactions to triggered programs to powerful email campaigns, MailFusion provides unsurpassed capabilities for all email programs and systems. Uniquely, MailFusion offers next-generation capabilities for data-driven email content and delivery, supporting the new generation of highly-relevant, personalized correspondence with customers. It also includes feature-rich email marketing tools, comprehensive data management, tracking and analytics, and flexible integration points with critical business applications for customer contact management, publication control and delivery, transactions, and other operational systems.
Inbound Processing Manager
The SparkEngine Inbound Processing Manager (IPM) is an in-process API application that classifies and acts upon inbound email messages. It can be used with the ColdSpark MailFusion application, or any other automated email or CRM application that requires inbound message handling. The IPM is especially effective for managing the overwhelming task for your business of handling inbound mail that results from the activities of automated outbound mail system.